LIFESTYLE
From the mountains to the beach, we’ve got the latest eyewear, clothing and accessories for any occasion.
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LIFESTYLE Brands
Established in 2002 by Nick Woodman, a passionate photo and video enthusiast, GoPro has evolved into a globally adored brand known for its versatile products. We’re GoPro, and we’re passionate about what we create.
Fasthouse is a California-based brand specializing in motocross and mountain biking apparel. Inspired by classic motocross culture, they offer jerseys, helmets, and casual wear, collaborating with brands like Bell, Ducati, and 805 Beer.
Smith is an industry leader in advanced eyewear and helmets, founded in 1965 by Dr. Bob Smith. He invented the first snow goggle with a sealed thermal lens and breathable foam. Smith’s mission is to provide optimal performance in snow, surf, bike, fish and peak-performance outdoor adventures. Experience is everything to Smith.
Pit Viper offers functional and fun-loving eyewear for all occasions, a “let’s have a good time” attitude, unique styles, performance and fun for over 10 years.
Eivy was launched in 2009 by snowboarder and fashion designer Anna Vister to change the market’s perception of base layers. Incorporating fashion and sustainability into winter base layers for multi-functional use, Eivy’s high-quality designs means wearers can own less and have more adventures, from winter to all seasons.
